4 Simple, Yet Beneficial Reasons You Should Always Attend Networking Events
Networking isn't a new topic, yet it's an important one. While networking using social media, websites, and other digital means can be beneficial, there is no true ability to connect with someone until you meet them face-to-face. Almost 50% of people with cellphones use them as their primary access to the internet -- they post to sites, send emails, surf the web, and more. This form of networking is mostly digital and thus restrictive. Events…
Don’t Underestimate the Power of Acquaintances: Networking Success
Any successful person will tell you that they can attribute much of that success to networking. Making professional, lasting relationships with people in your field as well as outside of it is essential to your growth. Surely you've scrolled the internet looking for articles on how to make professional contacts, and you might have even found a few tips that have been somewhat lucrative. Everyone has different experiences and strategies that have worked for them,…
2 Things to Pay Attention to if You’re Not a Marketing Genius
There is no secret weapon when it comes to marketing your company. For most businesses, their success (or lack thereof) is contingent on what they believe works for them. That's the nitty-gritty unfortunate truth about marketing: there's no set way to go about it. Fortunately, that doesn't mean you should give up on promoting your business altogether. Now is the time for you to begin finding what strategies produce results and which ones are leaving…
Error 404: Professional Web Design Not Found
Digital marketing is key in reaching the consumer masses, but one wrong step could brand you forever and not in the way you'd like. With the amount of internet traffic on a daily basis, getting your website out into the data stream is probably on the top of your marketing to-do list. Rushing a design job and putting a half-baked web page out there for the world to see is about as bad as doing…
How to optimize for Mobile SEO: Google now ONLY looks at your mobile website.
Most businesses know that in order to be seen by search engines, and consequently, customers, it is important to embrace search engine marketing (now focusing on Mobile SEO) and optimize their website so that it shows up early in web results. It is also important that once a customer, or prospect reaches that website, it is easy to navigate and interactive no matter what kind of device initiated that search. That's why paying attention to SEO…
4 Digital Marketing Trends to Look Out for in 2018
Digital marketing is becoming a preferred method of marketing in companies all over the globe due to the amount of traffic online content receives. The 2017-2018 Global Digital Outlook Study found that 43% of marketers around the world are continuously increasing their digital marketing investments and almost 50% are spending half of their marketing budget or more on digital avenues. With new technology being released each year and the accessibility and ease of which the…
Private School Marketing: How to Market Your Summer Camp
Summer camp is a great tradition that goes back for decades, and a variety of organizations, such as private schools, places of worship, community organizations, and sport groups all work to keep the tradition strong. It's not easy, and some camps are left asking themselves how to increase summer camp enrollment How to Market Your Summer Camp Many organizers are faced with the dilemma of how to increase summer camp enrollment. Here are some tips…
Internet Marketing: 3 Digital Areas Where Your Business Needs to Perform Well
The digital world is constantly changing. There are always new social media apps, new types of lingo in Internet Marketing, and new Snapchat filters. There's so much going on that it can be extremely hard to keep up with it all. And if your business isn't keeping up, you might have noticed your success crumbling over the past few years. The digital age is changing how businesses are run! Here are some other ways in…
Commonly Asked Questions About SEO
Most businesses today have their own website. They use their website to show off their products and services, to display their call-to-action, and to gain more customers. With running a website comes the challenges of using SEO. If you're unfamiliar with what SEO is, this article is perfect for you. Here are a few common questions SEO newbies typically have. How Can I Avoid Google’s Blacklist? Just like the common saying goes “no news is…
What to Look for When Choosing a Web Design Service
If you have a website for your business, or just personal use, it can be difficult to keep up with it. If you don’t have the time to tend to your site, it’s the perfect time to start looking for a web design service. When choosing a web design service, there are a few things you need to look out for. Here’s what you need to think of when finding your new web design service.…