5 reasons why your business website must be mobile-friendly
While the internet began on computers, about 50% of mobile phone owners use their smartphones as their primary means of accessing the internet, according to Pew Research Center. This makes…
You can’t skimp on web copy: Here’s why
Did you know that 75% of marketers all around the globe agree that the best SEO tactic is creating relevant web copy, according to Impact? Skimping on web copy may…
Meet our new client: HI-FI Home Buyers!
It's always exciting to welcome a new client. Especially one as unique as HI-FI Home Buyers. Who knew buying your home could be a piece of cake? Well, good news…
The value and importance of web design
Your website is one of the most important aspects of your business's online presence, therefore it must be well-designed. It might seem underrated, but the design of a website has…
Do business reviews really matter?
When a business begins to get customers, some of those customers will go on to leave either a positive or negative review. Some business owners shrug off those negative reviews,…
How to rank your private school higher on Google
According to a recent survey by Schools.org, about 68% of parents begin their search for a private school online. Local private schools that have an SEO strategy in place are…
Social media calendar for your school: Follow these tips
Building a social media strategy can be time-consuming and tricky to master without an organized outline. For many schools, not having a calendar that plans content weekly, monthly or even…
Should you add digital marketing to your school’s budget?
Are you wondering whether digital marketing is a worthwhile investment for your school? According to Business2Community, marketers in the United States spend more than $103 billion on search, display, social…
Why does SEO matter during the holidays? Here’s how to prepare
Seasonality is a factor that can make or break businesses, especially during the holiday season. This is because the holiday season is also synonymous with the shopping season and therefore…
How web design can influence a student enrollment decision
According to a 2005 study by MarketingProfs, online searchers spent approximately two seconds viewing a listing. This figure subsequently dropped to 1.17 seconds in 2014. Notably, this is attributed to…
