Welcome Francisca Restaurant to Ibis Studio!
Francisca Restaurant is a culinary destination that celebrates the richness of Latin American flavors and cultures. Founded by the sons of restaurateurs with over 30 years of experience in Venezuela,…
Smart marketing: Why budget allocation matters for private schools
Budgets play a crucial role in ensuring resources are used wisely, whether in households, organizations, or businesses. In fact, a 2023 study found that organizations that plan and monitor budgets…
Overreliance on paid ads: Finding balance with organic strategies
Social media ads have become the go-to strategy for many businesses. They promise fast results, measurable metrics, and instant visibility, all of which are appealing in today’s competitive, fast-paced market…
How to elevate your school’s SEO strategy: 5 key elements that boost online visibility
In today’s digital landscape, a strong SEO strategy is essential for schools and preschools that want to stand out online. As a matter of fact, a 2022 survey revealed that…
The Hidden Cost of Social Media Obsession: Why Businesses Neglect SEO at Their Peril
In boardrooms and marketing meetings across industries, one question often dominates: “How much should we spend on social media?” For many decision-makers, the answer is too much. Social media platforms…
Google AI Mode Explained: What It Means for Search, SEO, and Your Business
Google AI Mode is now live, transforming the way users interact with search results and discover content online. Traditionally, search engines displayed a list of ten blue links, relying on…
SEO vs. Paid Ads: Comparative ROI for Private Schools
When private schools evaluate marketing investments, the most common debate is SEO vs. Google Ads vs. Meta Ads. The truth is, each plays a unique role: SEO builds long-term visibility…
6 tips for building an effective Facebook Business page
In 2025, Facebook Business Pages continue to be a foundational tool for brands aiming to connect with social media audiences. Although new trends are emerging, like Generative Engine Optimization, traditional…
Monitoring your AI visibility score: The new add-on to SEO and GEO campaigns
AI search is transforming how customers discover and trust brands. But have you ever wondered how your business or brand is showing up in AI answers? SEO for AI, often…
4 AI challenges in marketing and how to solve them
Artificial intelligence is reshaping digital marketing for private schools and businesses at an unprecedented pace. According to a recent IBM report, business leaders plan to increase their use of…
