We’re well into 2019, which means it’s time to double down on your internet marketing efforts and determine whether you may need help. If you’re a die-hard DIY marketer, it may also be time to accept the fact that digital marketing agencies have skills and knowledge you may not.
How can a digital marketing company help your business gain more traction online? These digital marketing secrets may give you the answers you’re looking for.
Mobile-Friendly Is Everything
Mobile-friendly marketing strategies are no longer successful in theory alone. There is hard data that proves mobile-friendly marketing strategies are more successful! In fact, a 2017 report revealed that almost 82% of marketing professionals optimized their social media videos for mobile. Considering how high that number was two years ago, it’s safe to say the larger marketing world has taken mobile-friendliness to heart. And if you want to do it right, you’ll need an experienced digital marketing agency behind you.
Don’t Reinvent the Wheel
Some aspects of digital marketing haven’t changed much over the years. For example, the concept that content is kinghas remained relatively static for a long time. There’s a reason for that! While new, innovative strategies can work at times, there’s usually a pretty big risk involved. Creating a foundation of tried and true marketing tactics before trying riskier, more creative strategies can help you find more success in the long run. It can be tough to open your eyes to this without the help of an experienced marketing company, though.
Reviews Build Trust
Reviews may seem inconsequential at first, but the truth is that one bad review can cost a whole lot of money. Good reviews, on the other hand, can make a lot of money and encourage traffic and conversions on your website. Why? Because reviews help businesses build trust. It only takes a few seconds for a customer to form an impression of your business, and making sure those reviews are front and center can help you out with that.
Whether you’re new to internet marketing or you’ve been DIY-ing it for a while, there’s nothing that compares to the insider knowledge that digital marketing agencies have. If you want to find success with these tactics and more, IBIS Studio can help.