From SEO to GEO: Navigating the New Search Landscape
Search behavior is evolving. While AI chatbots currently account for just 2.96% of search engine traffic, their growing influence signals a major shift, not a disappearance of traditional SEO for…
The SEO Timeline: What to Expect and When to See Results
Search engine optimization (SEO) is one of the most powerful digital marketing tools for long-term business growth, but it’s also one of the most misunderstood when it comes to timing…
SEO for Private Schools: A Vital Tool for Growing Enrollment and Visibility
In today’s digital world, private schools from preschool through middle or high school, including bilingual and specialized institutions, must embrace SEO (Search Engine Optimization) to remain visible and competitive. Whether…
How to Become the Best Preschool in Your Area: SEO Edition
Your school is probably excellent, but do parents know about it? Perhaps you’ve been relying on word of mouth to build your community. However, in today’s digital landscape, a strong…
Preschool brand awareness or brand degradation: The story of Betty
Have you heard about brand awareness or degradation? Essentially, these terms contradict one another. Brand awareness, as the name suggests, is the degree to which consumers are familiar with a…
SEO for private schools: steps to elevate visibility in the parent research process
In the digital age, parents extensively research schools before making enrollment decisions for their children. This is why when it comes to private schools or daycare marketing ideas, employing effective…
A few ways your private school can improve enrollment
Private schools offer amazing educational opportunities for students of all ages. In areas where public education falls short of high standards, a private institution can provide students with the…
How to get more reviews for your private school
When parents search the internet for the best private school for their children, most will read firsthand accounts about each institution they come across. Reviews are the easiest, most accessible…
How to rank your private school higher on Google
According to a recent survey by Schools.org, about 68% of parents begin their search for a private school online. Local private schools that have an SEO strategy in place are…
Welcome to our new client: Lynn-Rose School
Education is the wind beneath the wings of children that makes them become healthy and prosperous adults in the future. Education from a young age molds children in various aspects…
