INEX

ith more than 30 years in the market, Inex, the Barcelona-based faucet company, is committed to design and commercialize affordable luxury faucets for kitchen and bathrooms for residential projects as well as commercial. Including an exclusive line for hotels. The products are designed and manufactured following strict international regulations to provide not only aesthetic comfort but also efficiency, while optimizing the usage of water.

After searching to expand its business on emerging markets in the Americas, Inex required a marketing and design agency with proven experience in both Anglo-American and Latin-American consumers. For that reason, in 2006 Inex partened with Ibis Studio to develop its brand through different channels, and adapt it to the new markets. Since then, we have been commissioned in the design of their website platform, as well as the design of yearly catalogs and promotional marketing, packaging, and display stands.

STRATEGY

As a result, we have consolidated the brand in strongholds like Dominican Republic and Miami. Also, we keep helping the company reinventing itself, expanding its business throughout United States and Latin America, gaining strong position in this competitive field, and improving sales.