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How important is a blog for a business website?

These days, it seems that everybody and their brother has a blog, and while it sometimes seems that a blog is just a way for someone to hear himself talk, it is actually one of the cornerstones of content marketing that can make a big difference in a business's visibility and credibility in their field. There are several goals to keep in mind when starting a blog on your website.
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Google Goes for a Ride

A study by J.D. Power found that in 2012, 47 percent of vehicle owners indicated they used a downloaded app on their smartphone for navigation in their vehicle, compared with 37 percent in 2011. Notably, 46 percent of owners indicate they “definitely…

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